What does the phrase e-commerce bring to mind? Amazon? Ebay? Steam? Most people know the big names, and understand that it refers to buying and selling products and services online. What they might not understand is that the concept of e-commerce has grown immensely in recent years. Most business, be they large or small, perform at least some transactions online, whether business to consumer or B2B services and products. Even local brands and indie bands can set up a small e-store to sell merchandise directly to their followers.
It’s an amazing opportunity, but the sheer size of the market makes for a lot of competition and ample opportunity to make mistakes. If you’re just starting out, the overwhelming choice is enough to freeze your efforts in their tracks. You’ll have to work smart if you want your e-commerce strategy to succeed, so today, we’re going to cover seven essential steps for improving your site, increasing your revenues, and rising to the top of the e-commerce ladder.
Outreach Mama on behalf of Dharma