21Feb/17

Branding Success: How to Use PPC to Amplify Your Brand

Posted by purna_v Here’s a question for you: Do you think a brand can influence your behavior outside of purchase preference? Put another way, will seeing the North Face logo make youRead More…

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20Feb/17

How Videos Can Transform Your Content Marketing Strategy

This is a guest contribution from Nathalie Cohen-Sheffer. From do-it-yourself tutorials to adorable animal clips, videos are a big part of our life – and business owners as well as bloggers are takingRead More…

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20Feb/17

How to Get Started with Instagram Ads

Imagine trying to sell Instagram to a venture capitalist back in 2010. “You see, the biggest problem with Facebook and MySpace is that there are too many words. Our social network willRead More…

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20Feb/17

Strategic SEO Decisions to Make Before Website Design and Build

Posted by Maryna_Samokhina The aim: This post highlights SEO areas that need to be addressed and decided on before the website brief is sent to designers and developers. Imagine a scenario: aRead More…

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18Feb/17

Reports: digital, especially mobile, driving trillions in offline retail spending

Mobile influenced in-store buying alone already over $1 trillion. Please visit Marketing Land for the full article. Powered by WPeMatico

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17Feb/17

Marketing Day: YouTube ad announcement, Barnes & Noble College CMO interview & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Powered by WPeMatico

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17Feb/17

Online Marketing News: Generational Video, Facebook Ups the Volume and Hiring an SEO

Infographic: How Gens X, Y and Z Consume Video Content A new infographic shows how content consumers across generations interact with video content — unsurprisingly, Gen Z consumes video at a higherRead More…

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17Feb/17

How to Prioritize Your Link Building Efforts & Opportunities – Whiteboard Friday

Posted by randfish We all know how effective link building efforts can be, but it can be an intimidating, frustrating process — and sometimes even a chore. In today’s Whiteboard Friday, RandRead More…

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16Feb/17

Does Your Website Pass the Mobile Test?

It is hard to argue that the adoption of mobile devices hasn’t exploded with popularity. Most searches are being performed on mobile devices, with more searches expected to continue on mobile. MobileRead More…

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15Feb/17

Turning The Challenges of Remote working Into Strengths

This is a guest contribution from Nick Chowdrey. Remote working is an attractive prospect for many people in this digital age. But it’s not as simple as packing up your laptop andRead More…

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14Feb/17

Setting Up Your Browser to Increase Your Productivity

As bloggers we spend most of our work time staring at our browser. How we have a browser set up can have a significant impact on our productivity in two ways: ItRead More…

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14Feb/17

The 2017 Local SEO Forecast: 10 Predictions According to Mozzers

Posted by MiriamEllis Maybe it takes a bit of daring to forecast local search developments in quarters 2, 3, and 4 from the fresh heights of Q1, but the Moz team thrivesRead More…

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14Feb/17

How to Uncover Hidden Keyword-Level Data Using Google Sheets

Posted by SarahLively TL;DR Keyword-level data isn’t gone, it’s just harder to get to. By using Google Sheets to marry the data from Search Console and Google Analytics into a sheet, you’llRead More…

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14Feb/17

The Keyword + Year Content/Rankings Hack – Whiteboard Friday

Posted by randfish What’s the secret to earning site traffic from competitive keywords with decent search volume? The answer could be as easy as 1, 2, 3 — or more precisely, 2,Read More…

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13Feb/17

All Editors are Not the Same, so Which do You Need?

A question that frequently comes up in writing and blogging groups I’m part of is: ‘anyone know a good editor?’ This is usually followed by comments of ‘I used this guy onceRead More…

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